Sunday, 23 January 2011

Font Analysis

Font is very important when designing a title sequence. The two type of fonts are: serif fonts- such as Times and Courier, serif fonts are generally more traditional and often slightly more formal than sans fonts. (A serif is the extra little detail at the end of each stroke of every letter). Sans serif fonts- such as Ariel and comic Sans. Sans serif fonts are generally more informal, more modern and more 'friendly'.

The two movie's that can be contrasted in there fonts are Pearl Harbor and Rocky.

Pearl Harbor uses classical, serif font. ‘Pearl harbour’ is shown In large capital letters, this makes it stand out. The title of the font is in capital letters connoting braveness, power and due to the Mise en scene: characters wearing uniform, head looking up high and women looking in hope and search conveys a link with the title. Serif fonts are used for old classic, fancy old movies.

The movie is being promoted more by the characters than the title because in contrast to Rocky, the Pearl Harbor is more classic and concentrates more on the characters and the story of the movie.

The film 'Rocky' uses the font Franklin gothic HeavyThe Title ‘Rocky’ has been presented in bold so it can stand out to the viewers. Having plain background and plain Mise en scene, to relate to the audience who may be watching because they are a fan, and his simpleness reflects back on him to connote a ordinary, laid back, simple guy. 

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